A practical, plain-English tour through the most important consumer rights that apply to AI today.
Companies telling you when and how AI is being used with you.
What this means for you: You should be able to tell when you're interacting with AI, when your data is being used to train a model, and when an automated decision is being made about you.
When AI makes or significantly influences decisions about credit, jobs, benefits, or care.
What this means for you: You often have a right to know when AI decided something important about you, to get an explanation, and to ask a human to review the decision.
Preventing AI from treating people unfairly based on protected characteristics.
What this means for you: You have the same civil-rights protections against AI-driven discrimination as against human discrimination — and sometimes stronger ones.
How AI systems collect, use, and protect your personal data.
What this means for you: You generally have rights to know what data is collected, to access or delete it, to opt out of certain uses, and to be told when automated decisions are made.
Requiring a human to supervise or step in for important AI decisions.
What this means for you: For important decisions you can usually ask for a human to review what the AI did.
Your rights when AI is used in products, services, and decisions.
What this means for you: You have concrete, enforceable rights — not just expectations — when AI is used with you. Knowing them is the first step.
Requirements that synthetic media (deepfakes, generated images, AI text) be labeled.
What this means for you: Expect more AI-content labels on social platforms, ads, and news. If content seems fake but isn't labeled, it may violate the rules.
Stricter rules for AI used in safety, healthcare, hiring, credit, education, and law enforcement.
What this means for you: High-risk AI has to meet a higher bar. If your loan, job, school admission, or healthcare decision uses AI, there are likely extra protections.
Making sure AI systems are safe, secure, and monitored after deployment.
Companies keeping logs and documentation so regulators and affected people can verify AI decisions.
Companies being responsible for AI they buy or integrate, not just what they build.
How to file complaints and get help when AI systems affect you unfairly.
What this means for you: You can complain to regulators, attorneys general, ombuds offices, and courts. We maintain a list of where to go.