Skip to main content
AI Consumer Compliance

Advertising & Marketing

Medium risk sector

AI targeting, generative ads, and synthetic endorsements — disclosure and non-deception are central.

What this means for you

You may see AI-generated ads, synthetic influencers, or highly personalized targeting. Disclosure and opt-out rules increasingly apply.

Relevant laws & frameworks

  • China Generative AI Rules

    Requirements for generative AI services offered to the Chinese public, including labeling, training-data quality, and filing.

Related industries